Top Best Biscuit Brands in India

Here you can find the List of Top Best Biscuit Brands in India.

Indian Biscuit Market size is stood at Rs 35,000-crore the largest category within FMCG.

Britannia, Parle and ITC control nearly 69% of the biscuit market in the country. In fact, the top 15 players including Mondelez, Anmol and Saj Industries put together account for 92% of the segment.

List of Top Best Biscuit Brands in India

So here is the List of Top Best Biscuit Brands in India.

1. Britannia Biscuits

Britannia is among the most trusted Biscuits brands, and manufactures India’s favorite brands like

• Good Day,
• Tiger,
• NutriChoice,
• Milk Bikis and
• Marie Gold which are household names in India.

Britannia products are available across the country in close to 5 million retail outlets and reach over 50% of Indian homes.

• Market Share: 29 %

The Brand international footprint includes presence in Middle East through local manufacturing in UAE and Oman, are the No 2 biscuit player in UAE with a strong contention to leadership and have a similarly strong market position in the other GCC countries.

Britannia takes pride in having stayed true to its credo, ‘Eat Healthy, Think Better’. Having removed over 8500 tonnes of Trans Fats from products, Britannia became India’s first Zero Trans Fat Company. Over 50% of the Company’s portfolio is enriched with essential micro- nutrients which nourish the body.

Brand Britannia is listed amongst the most trusted, valuable and popular brands in various surveys conducted by prestigious organizations like Millward Brown, IMRB, WPP Group and Havas Media Group to name a few.

2. Parle Biscuits

Since 1929, the brand has grown to become India’s leading manufacturer of biscuits and
confectionery.

As the makers of the world’s largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes
quality, nutrition and superior taste.

An in-depth understanding of the Indian consumer psyche has helped us develop a marketing philosophy that reflects the needs of the Indian masses.

• Market share: 24 %

The Brand has made it a tradition to deliver both health and taste, with a value-for-money positioning that allows people from all classes and age groups to enjoy Parle products to the fullest.

3. ITC Sunfeast

Sunfeast biscuits have always stood for quality and are known for offering innovative and wholesome biscuits. Among Top 3 Biscuit Brands Number 1 in Cream Biscuits.

• Market Share: 10%

Sunfeast Biscuits straddle all segments of the market led by Dark Fantasy at the premium end. High quality married with exciting innovations has helped drive this category. Dark Fantasy Choco Fills has wowed the Indian consumer with its innovative centre-filled format and high-quality packaging.

In addition, the launch of the Dream Cream range of biscuits in two exciting and innovative dual cream formats further reinforces ITCs commitment to continuously delight the consumer.

4. Surya Food Agro ltd

Millions of Indians have grown up eating Priyagold Biscuits over the past years. Priyagold has now become synonymous with India’s favorite biscuits. The Brand products are now available in more than 20 countries and have firmly established us as one of the industry’s top players.

• Market share: 4.5 %

The Brand built a huge team of professionals on whom the company has got enormous trust and faith. Priyagold produces scrumptious premium biscuits and has done so for the past 23 years.

The popularity of brands like

• Butter Bite,
• CNC,
• Snacks Zig Zag &
• Marie Lite

The Brand has enabled us to command a sizeable market share in the biscuit industry, despite the fierce competition from the established players in the industry.

The company’s world-class factories boast of high safety standards and are based in Greater Noida & many other locations in India. Since the establishment, we have been able to grow its range of biscuits and expand our facilities, owing to strong brand building and distribution capabilities.

The company bakes daily with enthusiasm ensuring only the highest quality products are churned, day in and day out. The company’s passion lies in tradition, using only the best ingredients to make the tastiest products we can. Moreover, we source the flour for our products from one of the best mills in the business ensuring that we have a consistent and guaranteed supply of superior flour all year around.

Furthermore, with the latest baking technology at disposal the quality and safety is ensured. Such mix of tradition and technology leads to production of Priyagold’s quality products. Simply put, goal is to be the top food major in India, making everyday moments a little more savoury.

As an umbrella brand Priyagold has resulted in creating brand equity for all products globally. Owing to all these efforts today the name Priyagold is recognized as a true classic.

5. Anmol Industries Limited

Anmol Industries Limited is a packaged food company, majorly focusing on biscuits, cakes and cookies. The Brand has a strong presence in Northern and Eastern India and are currently making progressive efforts to establish footprints in the Southern and Western parts as well.

• Market Share: 4 %
• Turnover: More than Rs 1000 Cr

Since 1994, we have successfully leveraged our established brand presence, strategic supply chain, diversified product portfolio and consequent value proposition for consumers to reach maximum households.

Additionally, strategically located manufacturing facilities, experienced promoters and senior management team have made relentless efforts to establish Anmol as an iconic brand across India.

The Brand vision is to seek to evolve as the top Biscuit Brand in India. The brand strive to reach deeper into the hearts of our loyal consumers, establishing a mutually enriching relation with each one of them.